Today, a guest blogger from our Xerox Netherlands office offers his tips to small businesses on how best to use Social Media listening tools to more effectively engage with customers. By proactively learning their pain points, small businesses can be one big step ahead of the competition when it comes time to approach new-customer prospects.

Here’s the link to the full article: http://digitalprinting.blogs.xerox.com/2013/01/stop-look-and-listen-social-listening-with-your-customers/#.UO7H0awhUuI