Robin Wessel, Director, New Business Development
Xerox Indirect Channels Business Group

Working in technology over the past 15 years has made me the automatic IT consultant for just about every family and friend I know. Usually it’s a friend starting a small business needs advice on what types of computers, printers, and network they should consider. Through this, I have come to realize that if you are ready to make the leap and start your own business you need to be prepared to literally take on every task required. Not only are you your own IT department, but you are the head of sales, HR, marketing, and of course, the janitor!

For many small businesses this reality is a consistent challenge and a frustration I often hear about. A friend once told me that he will know his business is a success when he can stop doing all of things he hates to do and can afford to hire someone full time to do them. This way he can focus on doing what he loves the most and the reason he started his business in the first place. Like most small businesses, my friend has a solid business and earns a good living, but still struggles with the growth required to enable him this freedom. It is a bit of a Catch 22. How can he hire someone to manage these tasks so he can work on growing and building his small business?

As you know, Xerox has a rich history and is known for providing print services to larger clients such as Allina Health enabling them to completely outsource all of the often thankless tasks of supporting, installing, and feeding their printers, copiers, and multifunction printers (MFPs) all while saving them significant operating costs and staffing resources. This type of service called managed print services (MPS), has been rapidly growing among today’s medium to large businesses where managing fleets of hundreds to thousands of printers and MFPs can save a company significant time and money.

Until recently, delivering this kind of capability to small businesses that need only one to three printers was not economically feasible. I’m excited to tell you that we now have a solution that will provide small businesses like my friend’s many of the same services and cost-savings that were once reserved for larger companies. We used cloud-based automation technologies pioneered with the new Xerox eConcierge, a supplies ordering program, and partnered with Staples to develop an exclusive offering called the Never Out Toner Savings Program. You select the Xerox printer or multifunction printer that best fits your business and combine it with a preset number of page credits. The new service manages the page credits electronically and delivers toner automatically when the printer or MFP runs low. You can manage, renew and modify your plan electronically as well. No more last minute trips to the local office supplies store to buy a new toner cartridge to finish printing an important client presentation. With this new program, my friend will have just a bit more time and money to make his business more successful rather than maintaining and buying toner.

Check out both of these new programs and let me know what you think in the comments below.