Did you know that color helps consumers more easily recognize a brand? In fact, brand recognition can increase by 80 percent with the use of color.
Using color in your marketing materials, sales collateral and customer communications can help your company differentiate its brand from the competition.
When it comes to saving money and boosting productivity, most small and medium businesses (SMBs) tend to think big. Their focus goes to large equipment, workflows, and concerns about overhead costs. Suddenly cost cutting seems complex and challenging. What if there was one small, simple change that could add up to big savings? There is.
The humble toner has undergone a makeover in recent years, becoming easier to use while also growing less expensive. Everything from the way you use it to the way you replace it has evolved.
From news about holiday or end-of-year discounts and special offers to simple heartfelt greetings that let them know you value their business, the holiday season is also an excellent time to reconnect with your customers. With the right strategy and the right equipment, print can be one of the most effective ways to do so.
A 2013 Gallup research poll showed that approximately 40% of Americans say they belong to a church or a house of worship. That’s around 118 million people. With church services and events as the lifeblood of any house of worship, maintaining effective communication is the key to an active and engaged congregation – and to building or growing one.